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Promotional gifts are principally meant for brand advertisement. Different and innovative ways and means are experimented to render an edge to this aspect. Increasing space for advertisement is one of the recently practised methods to heighten the impact of the brand identity components. The bigger the space for display, the better is the visibility. This in turn gets the image of the brand imprinted in the memory cells of the audience.

There are numerous promotional products available, but not all of them can be well-utilised for magnified advertising. The product itself has to be of a considerable size to display the enlarged branding elements. Keen attention needs to be applied in this direction as an incorrect assimilation of the product and the ad space size can deter the audience concentration. Only if a broad printed area complements the look of the promotional items that they should be brought into application.

www.ideasbynet.com, is one of the promising online outlet for promotional products. They have engaged in research and experiments to develop a range of promotional gifts with an enlarged advertising space. Amongst the multitude of these promotional articles, those that can be appropriately used for wide visibility of brand recognition elements are-

* Umbrellas
* Bags
* Folders
* Clothing
* Caps

Let us trace down some reasons for preferring broad advertising space-

Long distance visibility: Ample space is adjusted with more point size of fonts. Thus, the printing or embroidery is large enough to be visible from long distances. The chance to miss the brand name in competitive brand clutter is lessened. Moreover, they come out clearly visible in the crowds as well.

Better Remembrance: The over-glaring logo along with its other attributes promise for a better brand remembrance. It has been tested to find out that bigger an object; the more it is retained in the memory of the viewer. To this end, the brand remains on the top-of-the-mind and finally results in enhanced recall value.

Emphasise Brand Presence: A larger portrayal of promotional aspects emphasise the presence of the brand. There are an ever-increasing number of competitive brands. All of them are striving hard to capture the mind space of the intended audience. In such a scenario this technique, indeed, can work wonders in generating brand awareness.

More Information: The promotional gifts with more of ad space can have increased number of brand information. Contact numbers and email address which are generally avoided due to restricted print area can be easily added. This results in improved brand query satisfaction.
For more information on promotional gifts with broad advertising space, visit www.ideasbynet.com.